Advice is cheap, execution is priceless.
Whether you’re months from launching a token or already managing a healthy treasury, PB&J listens to your vision, assesses your needs, and deploys the right blend of resources to get you from A to B. We’re more than pretty reports or slides, we direct every step of the process so you maintain focus on what you do best - your product.
Your one chance at initial public liquidity.
Launching a token may be your project’s most significant and defining capital event - and you only get one shot to do it right. We bring together hands-on experience, partnerships with launchpads & exchanges, and lessons from studying thousands of other launches. We’ll assemble and direct the best teams for your Web3 vertical from our relationships across community builders, marketing, PR, investors, market makers, and strategic partners.
The launch is just the beginning.
With a tradable token and newly established treasury, the journey has only begun to grow, diversify, and invest your project’s cryptoassets. PB&J assesses your operational capital requirements, growth objectives, and risk tolerance to construct a treasury portfolio tailored to your business needs. Leveraging proprietary trading strategies and the latest on-chain protocols, our investment professionals build, automate & manage your treasury assets so you can get back to building, scaling, and delivering for your community.
Creating a successful token requires strategic design and architecture. We help you devise a blueprint for your token, focusing on governance, utility, integration, and value creation that aligns with your business objectives.
We deploy an integrated team of investors, executives, marketing/PR/community, and digital asset investment professionals to maximize the impact and capital secured from a digital asset token launch.
From market-making to managing dynamic on-chain liquidity to proprietary investment strategies, PB&J delivers a comprehensive solution optimized for your project’s short-term cash needs and long-term growth objectives.
Deeply rooted in the Web3 community, PB&J understands we’re all building this industry together. Whether we identify opportunities among our portfolio companies, investor network, or creative new product ideas, we’re on your team to drive success. After all, there’s no “I” in PB&J.
We’re the opposite of an hourly or fixed-fee consulting agency - we’re an integrated part of the team of every project we choose to work with. Our compensation is aligned with the project's success, ensuring we have skin in the game just like you do. Contact us to learn more about how we go together like the age-old perfect combination of peanut butter & jelly.
Meet the engineers, traders, strategists, and experts behind PB&J.
15+ years in traditional consulting, in data analytics, software development & ML/AI for financial services multinationals. Co-authored Abu Dhabi's policy & strategy for blockchain adoption in 2018. Strategic advisor specialized in token launches, market making, and digital asset treasury management.
An algorithmic trader with 10+ years in global equity futures and 5+ years in digital asset treasury management. Formerly the CIO of a US-based digital asset hedge fund, he excels in optimizing investment strategies and delivering exceptional returns. Trusted for his expertise in navigating both traditional and digital markets, he remains at the forefront of financial innovation.
A frontend web developer whose skills begin with React and Typescript, and extend well into all aspects of building web3 applications. Though early in her career, she has already experienced success with wins in multiple crypto conference hackathons, open-source smart contract contributions, and the successful launch of the Lunar Blossoms NFT collection.
A blockchain engineer with 3+ years building DeFi, GameFi, and NFTs across numerous blockchains. Inspired by blockchain’s decentralized system, he taught himself to code and completed the Consensus Ethereum Bootcamp, developing his first NFT app within a month. His passion for web3 can be seen from the 20+ projects he’s built during his career and through the various crypto organizations he’s a part of.